Deluxe Apartment

Designed to reflect the Victorian exterior of the buildings, these Deluxe Apartments afford the rare privilege of waking up in a little history. Boasting provenance through original architectural features at every turn, these apartments capture a timeless grandeur. Sitting above some of the most iconic shops and places along Denmark Street, these apartments bring together flair with form.


Lofthouse Apartment

Housed in the very building where The Rolling Stones recorded their debut album, these Lofthouse Apartments follow a less than authoritarian design aesthetic. Sitting above Regent Sounds Studio and with strong accents of punk rock, these apartments tap into the raw and unrivalled energy of Denmark Street, fuelling an alternative perspective on short and long stays. As the rebellious statement piece in these apartments, the bespoke gold trimmed black and white graffitied bed that makes for a bold and raucous aesthetic.


Townhouse Apartment

Located in some of the buildings that helped change the course of the British music scene multiple times over the years, these iconic blue plaque townhouses have played host to the likes of David Bowie, Vince Taylor, Lou Reed, Chrissie Hynde, Vivienne Westwood and countless more. Serving as the statement piece the bed’s deep purple, paisley patterned and textured wall feature invokes an old world glamour, while the surrounding original wall panelling mixed with artisanal cornicing illustrates craftsmanship from across the ages.


York Apartment

Reflecting 60s and 70s era playful avant-garde across design, art, music and fashion, the York Apartments set a pace for indulgence. These spacious apartments are housed in the beautiful York & Clifton Mansions. Sitting above the hustle and bustle of St Giles Square, the apartments follow a psychedelic aesthetic. With a luscious and curvaceous burgundy velvet bespoke headboard ensconcing the bed and framing the brass, resin and glass crafted bedsides.


Clifton Apartment

Comprised of mostly bespoke and unique pieces and with subtle flashes of the Garden of Eden and first temptation references. Through snake print Seletti mirrors and faux leather celebrating the risqué. Bending a sense of psychedelia into modernity and stemming from a love of 60s and 70s London culture, the Clifton Apartments are a celebration of a moment where times were a little faster, rules were a little looser and folks were a little freer.

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